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Archief voor categorie: Social

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E-commerce KPI comparison Facebook, Twitter and Pinterest traffic

E-commerce KPI comparison Facebook, Twitter and Pinterest traffic (Beautiful and useful infographic) Some main points: Facebook drives 86% of social retail sales, Pinterest 11%, Twitter 3% Visitors to ecommerce sites coming from Facebook view an average of 7 pgs / session vs. 4.1 Pinterest, 2.7 Twitter Facebook traffic converts at 2.6% for ecommerce sites vs. 1.1% […]

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Opt-in’s: email is replaced by social media

Opt-in’s: email is replaced by social media Partnering with TripAdvisor brings relevance and reliability to linked cardmembers’ customer reviews on the TripAdvisor site. The majority of cardmembers who have linked their cards to their social media profiles previously opted out of email. Currently trialling ‘Tweet to Buy’.  

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Social Login, E-Commerce and Conversion Rates

Social Login, E-Commerce and Conversion Rates How Social Login Effects Ecommerce (Monetate Infographic) 65% of all internet adults have an account  with one or more social networks 40% percent of consumer prefer social login over creating a guest account 100-300% increase in Time On Site from consumers who logged in with a Social Login instead […]