Seven tips to bring your social strategy to the next level: Target social media for important business purposes. Ask your cross-functional teams if your website is enabling your interactive-brand ecosystem. You have one, but again, just like your social organization, it may not be optimized. Shift funds from traditional marketing to social media or community […]

The Four C’s of social customers: Contact Connect Convert Co-connect Read more  

Principles of social interaction design  

What your social media strategy should include according to Brian Solis Social Networks from Facebook to Twitter to Google+ and how they’re connecting to influencers and businesses Geo-location check-in services such as Foursquare and Facebook location updates to share locations and earn rewards or opportunities for discounts. Crowd-sourced discounts and deals including Groupon and LivingSocial […]