Seven steps to a magnetic content strategy

Dude, would you share the steps already? I hear you.

  1. Determine what action you want customers to take.
  2. Determine what potential buyers need to know.
  3. Create a content plan. (a link here)
  4. Put a content creation team together.
  5. Get your digital ducks in a row (publishing platforms, social media, equipment, etc.)
  6. Promote what you publish.
  7. Measure everything.