Influencer marketing on Youtube is now open

Influencer marketing on Youtube is now open

Best Adwords presentation ever – by Wordstream and Semrush #adwords #wordstream #semrush #sea #ppc

Best Adwords presentation ever – by Wordstream and Semrush

26 SEA guides in one list

26 SEA guides in one list

The scientific evidence that Display and Search are highly correlated #display #rtb

Research from Harvard University (pdf, 2013)

–> Harvard finds that every Euro in Display has a 24% ROI on Display and 75% ROI on search

Sitepoint article (2014)

ComScore Research (pdf, 2010)

Research from iProspect (pdf, 2009)

Conclusions in short:

  • display drives search
  • display increases CTR’s

Stanford research

Facebook Atlas – Offline conversion tracking stays a secret [though maybe revealed here]

Facebook Atlas – Offline conversion tracking stays a secret, but here are some experts opinions

Remember this deal with DataLogix – maybe this is the answer?

–> Here’s how Google Offline Conversions work

Youtube: the most effective ad formats

Youtube: the most effective ad formats