Scoop it: create your own magazine (something like Google currents)

/in /door

Scoop it: create your own magazine (something like Google currents) and here’s more about the specs

And two more of those tools:

  • Storify: Summarizes Twitter search results, especially around your official hashtag.
  • Themeefy: Creates tablet-friendly magazines you can easily download.

 

Virtrue closes the loop between paid and earned media

/in /door

Virtrue closes the loop between paid and earned media. Vitrue’s solution works s follows:  Members of the Media Partner Program log into Vitrue’s platform to see a brand’s Facebook page data and per-post metrics. Community managers have the ability to flag posts that receive high engagement and notify media buyers that the post might be a good one to apply paid media to.